Work Experience
Founder & Digital Marketing Director (2012-2018)
O-Genuine Digital Marketing Consultants Co.,LTD.
- Established personal first company. It is a growing 10 employees company now. Had an opportunity to think from the company level, to take a panoramic view about how to run a company.
- Executed social media projects and events with famous enterprises like Samsung Mobile, LG Mobile, CMI Mercedes-Benz, Watsons, etc. To maintain the performance, needed to do online advertising with Facebook Ads and use data-driven approaches to figure out how it can be improved.
- Held courses and lectures on Digital Marketing and Blogger Marketing in Taiwan, to help others to reach their potential target audience with our experience and knowledge.
Digital Marketing Specialist / Digital Marketing Executive (2011-2012)
OpenTide (Mainly the in-house consultancy for Samsung)
- Learned Digital Marketing fundamental within a couple of months, and soon got promotion to Executive.
- Maintained Facebook Pages and YouTube channel of Samsung Mobile Taiwan, to gain Samsung fans and brand awareness as possible as we can. Fans number of Facebook Pages grew from 100 thousands to 500 thousands.
- Held consumer oriented campaigns and events before the launch of new product. Consumers can have premier experiences about new product and share those with social media, it could help to build awareness.
Reporter & Editor (2010-2011)
MediaBrilliance System Corporation
- Main Editor on technology topics for automotive oriented website “U-Car”, to report newest technology products for our readers everyday.
- Writed eye-catching and attractive articles. The more readers we get, the more ad revenue we gain.
Software
Google Analytics Google Ads Microsoft Power BI Tableau Google Docs, Sheets, Slides
Microsoft Word, Excel, PowerPoint
HTML CSS JavaScript PhotoShop Final Cut Pro